The Average Guy



Man on a Budget



Quality Obsessed


  • For the average guy (rating 5.3/10), this product is overpriced and does not deliver great performance, there are plenty of other cheaper products on the market that work better. 
  • If you’re on a budget (good value rating 4.5/10) look for something cheaper, as the performance is not worth the price.  
  • If price isn’t an obstacle and your opinion of value is just the product’s quality (your expected value is 4.7/10), this is a nice product, it has good ingredients and might be nice to have on the shelf for a lazy day short styles. But still, the performance doesn’t really warrant much use. 



  • Suited for: Short hair
  • Finish: Low Shine Finish
  • Hold: Light hold
  • Ingredients: Healthy
  • Best suited for: Low volume messy looks
  • Blow dryer required: No 
  • Works best: On its own, without other products. 

I am a huge fan of some of Aveda’s other products, like the Aveda Thickening Tonic and their shampoos and conditioners. I consider Aveda a luxury brand that uses healthy and natural ingredients to create good quality products. However, after trying the Aveda light elements™ texturizing creme, I’m left sorely disappointed. The light elements texturizing creme claims to deliver a weightless light hold texture, which is in a lot of ways, what you get from their thickening tonic. However, for me, this light texturizing creme delivered minimal to no texture, a greasier than natural finish, almost 0 hold. 

For the less same price, I could have bought other much better products. So really it has left me scratching my head on how to justify the value of the Aveda light elements texturizing creme. 

Possibly it is just not suitable for my fine blonde hair. I have seen the majority of reviews on this product are actually positive. So while it did not work for me, I can imagine that it could be somewhat suitable for people with very short hair, who just need to add a little control and tame the frizz, or for people with much longer thick coarse hair who want to achieve a more defined look. Ultimately, the formula is composed of quality and healthy-looking ingredients, and I understand that some people like a bit of shine. 


The Aveda light elements texturizing creme is more or less supposed to be as it sounds. It is a light gel-like cream that can be used to deliver light hold natural to low shine finishes. 


One of the few key benefits I see to the Aveda texturizing creme is that it adds moisture to the hair, which could be ideal for people who already have coarse hair with a lot of structure or those struggling with dry frizzy hair.  

The cream’s light hold makes it more suited for people who what to achieve natural finishes, where there is still a lot of movement in the hair. 

While I didn’t have the best experience with this product, I think it is not really well suited to my hair length (medium length), which is too long and heavy for the light hold, but not long enough for a long hair flowy style. My review is quite harsh, however checking other reviews on the Aveda light elements™ texturizing creme, which mostly appear positive, I can deem that the product is better suited for short or very long hair. 


$$$ Premium Price Range

Aveda is a premium brand using quality ingredients, which usually places their products at a high price point. With typical prices ranging between $25-30 for 75ml, the light elements™ texturizing creme is no exception. As far as hair products go this is on the expensive side and for this price range you could choose to buy an alternative, better performing product. 

Personally speaking, if I was looking for a texturizing creme again, I would rather buy a product like (for stronger hold/structure) or (for easier application) instead. 


It is available internationally from lots of retailers. You can find it on Amazon by clicking here –


I found this a small amount of this product was useful for helping to reduce frizz and moisturized sheen to the hair. Also, it only worked best for me in clean hair, otherwise, the shine would come off a bit greasy. 

Apply a small amount to palms and rub together to emulsify. Work evenly through dry hair with fingertips. Layer as needed to eliminate static or flyaways without adding weight.


Professional tips from Antoinette Beenders, Aveda’s Global Creative Director and award-winning stylist:

  • For short hair: Stroke and tousle. Emulsify texturizing creme in hands and stroke fingers through dry hair from back to front. Tousle and arrange as desired.
  • For long hair: Stroke and piece. Emulsify texturizing creme in hands and stroke into dry hair from mid-length to ends. Place/style as desired.

Reference: Aveda

HOLD 4.3/10

Low Strength Hold

From my experience with this product, it is reasonably lightweight, however, it has an even lighter hold. So to lock in any shape I had to use a lot of product which of course then weighed down my fine hair. 

Since the hold is so light, I would say it is better suited to low volume flowy or messy styles, and it’s not ideal for voluminous styles.  


The application is of the Texturizing Creme very smooth in both damp and dry hair. However, as per the packaging, the hold is better when applied to dry hair. 

The product itself is like a light putty, and breaks down and emulsifies in the hands very easily making it easy to apply with no tug. 

SCENT 8.4/10

In my opinion, the creme smells very nice, with a strong herbal fragrance. The aroma is strong when smelling out of the packaging, however, it becomes more subtle after application to the hair. 


From my experience, I found the Aveda texturizing creme to be very underwhelming. It is not good in humid environments, the minimal that’s there doesn’t last, and it does not stand up very well to any activity or rough weather.

I would say that the Aveda texturizing creme is not lifeproof. 


Aveda is well known for its high quality and naturally derived ingredients, promoting that they will use vegan ingredients forever. Which for our hair is a good thing. My personal view is that the brand uses ingredients that promote hair health, which makes me less worried about the products I’m putting into my hair. 

Ingredients of the Aveda light elements™ texturizing creme: Water\Aqua\Eau, Glycerin, Dimethicone, Cetyl Esters, Octyldodecyl Myristate, Stearic Acid, Batyl Alcohol, Camellia Oleifera Seed Oil, Sasa Veitchii Extract, Phellodendron Amurense Bark Extract, Hordeum Distichon (Barley) Extract\Extrait D’Orge A Deux Rangs, Euphorbia Cerifera (Candelilla) Wax\Candelilla Cera\Cire De Candelilla, Helianthus Annuus (Sunflower) Seed Oil, Tocopherol, Lecithin, Glyceryl Dibehenate, Arginine, Jojoba Esters, Squalane, Tribehenin, Acrylic Acid/Vp Crosspolymer, Glyceryl Behenate, Oryzanol, Pullulan, Gluconolactone, Caprylic/Capric Triglyceride, Fragrance (Parfum), Linalool, Farnesol, Benzyl Benzoate, Citral, Coumarin, Cinnamal, Citronellol, Eugenol, Geraniol, Limonene, Calcium Gluconate, Ethylhexylglycerin, Phenoxyethanol, Sodium Benzoate <ILN45720>

Please be aware that ingredient lists may change or vary from time to time. Please refer to the ingredient list on the product package you receive for the most up-to-date list of ingredients.


From my experience, this product had very little water resistance, which meant it washed out quite well with just water, and completely with a single shampoo wash. 


I was never able to get into using this product because it also gave me a slightly greasy, no hold finish which I wasn’t a fan of. However, I have very fine light hair, so it doesn’t take much to weigh down my hair or make it look greasy. I would assume that it would be a more ideal product for thicker/coarse hair types, however, I feel like there are other products like hair mousses, which are much cheaper and provide a stronger, lighter hold with more texture. 


No. I still have a lot of the product left, and will try this product again when I have shorter hair, however, I can’t imagine it ever working well enough to make it work the price tag. 


Follow the steps below First, identify whether you have fine, normal, or thick (coarse) hair, and focus on that part of the table. Second, do you have short, medium length, or long hair? Third, consider whether the price matters to you, such as;

  • If you’re on a tight budget, the value to you is in the Budget row
  • If you’re just the regular guy and want to invest in some quality hair products, the value to you is in the Normal Pricing row.
  • If the price doesn’t matter and you just want the best products, the value to you is in the Price isn’t an issue.

Match your hair type to your price preference, to see a rating tailored to your requirements of a product. Note: Value Ratings are out of 10


I’ve analyzed the product with considerations that affect people’s different hair types, as well as price preferences. Every product works differently for different people, so I’ve added variables into my ratings to offer you a unique rating customized to your budgetary needs and hair type, to hopefully give you a better indication of whether it’s right for you.



Depending on your budget, I would consider the following products to be better alternatives to the Aveda Light Elements Texturising Creme: 

Any Hair Mousse e.g. Paul Mitchell Extra-Body Sculpting Foam 

The King Brown Cream Pomade – 

Original by Blumaan –